Our Purpose
Placing plant-based foods at the forefront of a sustainable and scientifically informed food system transformation.
Our Values
Our Values
- We embrace a scientific, collaborative, sustainable, prosperous, holistic, and systematic approach to food system transformation.
- We encourage an inclusive community that values the diverse perspectives and interests of all stakeholders actively involved in the evolving plant-based food industry, including individuals, communities, economies, and ecosystems.
- We uphold scientific rigor, transparency, and ethical values.
- We believe in a mindset of continuous learning and relearning in the light of science.
- As our guiding principles, we accept honest competition, science-based impartiality, collective action towards goals, service for the benefit of society, and the pursuit of innovative and effective solutions.
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